The identity of places
We believe that every remarkable destination has an identity, a history and an atmosphere that form its true wealth.

YRALYS is a French entrepreneurial project born in Nantes, in the Loire-Atlantique region, with the ambition of developing a group specialising in the design, development and enhancement of premium hospitality concepts.
Our vision is to create distinctive stays in which architecture, landscape, comfort and the quality of the welcome come together to bring a new dimension to the art of hospitality.
YRALYS therefore aims to build a group identity capable of bringing together several hospitality signatures, with a future extending beyond a single type of accommodation.
YRALYS envisages a progressive development strategy, with France as its first market and Europe as a perspective for expansion.
With this in mind, YRALYS is exploring hotel concepts and high-end accommodation designed around the identity of each place and the practical realities of its operation.
YRALYS was born from a simple conviction: some places possess a strength, an atmosphere and an identity that should be revealed with care, rather than transformed abruptly.
Carlos Morgadinho · Founder of YRALYS
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An approach that brings together the identity of a place, design quality and the real conditions of hospitality.
We believe that every remarkable destination has an identity, a history and an atmosphere that form its true wealth.
Our approach combines respect for the traditions and heritage of places, architectural quality, industrial innovation and hospitality know-how.
Hospitality design also takes into account how the spaces are intended to be used and the practical conditions in which they will operate.
Landscape integration, responsible use of resources and adapting equipment to local conditions will also be among the criteria to examine, according to the characteristics and demonstrated performance of the proposed solutions.


LSP is YRALYS's founding concept: a first expression of this vision of hospitality.

Panoramic hospitality
LSP — Lodge-Suite Panoramique — is the first concept developed as part of this ambition.
LSP — Lodge-Suite Panoramique — proposes a premium space for a stay, designed to integrate into an existing hospitality offering and enrich the guest experience while respecting the identity of the place.
Each new concept must find its relevance in its host environment, taking account of travellers' expectations, operating realities and the value it can bring to the area.
Explore collaboration opportunities →YRALYS intends to develop its concepts through a collaborative approach, bringing together the skills and interests of several categories of partners.
Discussing the identity of the place, its welcome and the conditions for working together.
Exploring model adaptation, configurations, equipment and the technical performance to be demonstrated.
Building a dialogue around skills, scope and the conditions for cooperation.

These collaborations could involve adapting existing models, developing specific configurations, integrating innovative equipment, improving technical performance and supporting installations.
Hotel development is considered on a project-by-project basis, with particular attention to operational requirements and each party’s responsibilities.
Arrangements for joint communications, brand presentation and use of content will be agreed together.
Explore franchising and affiliation perspectives →YRALYS is exploring forms of development that could eventually allow independent entrepreneurs and operators to join its hospitality concepts. Our priority is to build a proven experience, a transparent economic model and transferable methods first.
Explore the possibilitiesYRALYS is developing an entrepreneurial approach dedicated to designing and structuring premium hospitality concepts. Its project is based on a long-term vision, a step-by-step progression and coherence between experience, feasibility and the economic model.
We wish to build discussions with financial partners who share a rigorous approach to development: project quality, disciplined delivery and a transparent assessment of risks. Each funding perspective must be examined against its scope, timetable and the applicable legal and economic conditions.
Organisations interested in discussing YRALYS's development perspectives may make contact, specifying their identity, field of activity and the purpose of their approach. Access to further information is considered case by case, according to availability, confidentiality and applicable rules.
We invite owners of remarkable destinations, hospitality professionals, innovative manufacturers and development partners to work with us on the next exceptional stays.